• THE LOOKOUT is a 16-page, full-color weekly magazine from Standard Publishing with a circulation of 70,000.

• THE LOOKOUT is written and designed to provide Christian adults with true-to-the-Bible teaching and current information that will help them fulfill their desire to mature as individual believers, develop godly homes, and live in the world as faithful witnesses of Christ. In short, we want to help our readers understand and respond to the world from a biblically based viewpoint.

• THE LOOKOUT publishes from a theologically conservative, nondenominational, and noncharismatic perspective. It is a member of the Evangelical Press Association.